Nordic Pavilion at Expo 2025 Osaka: 'Nordic Circle'
The Nordic Pavilion is a joint initiative by Denmark, Finland, Iceland, Norway and Sweden. Choosing the name and concept ‘Nordic Circle’ marks an important step towards EXPO 2025 in Osaka, Japan.
Name and concept
The name will embody a vision of new partnerships and sustainable progress, inviting the global community to join us on this shared journey. The concept will highlight the Nordic countries' commitment to sustainability, innovation and global collaboration, as well as the importance of trust, which is fundamental to the Nordic countries. 'Nordic Circle' will symbolise sustainability and the circle of life, reflecting nature's perpetual motion and interconnectedness.
'Nordic Circle represents our commitment to collaboration and sustainable solutions. It symbolises a space where we celebrate achievements, share insights and explore new ideas,' says Magnus Schöldtz, Chair of the Nordic Pavilion.
A logo has also been designed to reflect the 'Nordic Circle' name and theme. The swirling design will feature prominently in the pavilion's exhibitions, symbolising connection and dynamism.
About EXPO 2025 Osaka
EXPO 2025 Osaka will bring together countries from around the world to explore the theme ‘Designing Future Society for Our Lives’. This global event will showcase innovative solutions, foster international collaboration and inspire conversations about shaping a sustainable and inclusive future.
Denmark, Norway, Sweden, Finland and Iceland are participating in EXPO 2025 in Osaka, Japan, with a joint Nordic pavilion designed to strengthen relations with Japan and Japanese companies. The Nordic Pavilion is a 1,200 m², 17-metre-high timber structure that embodies a timeless and sustainable approach. It houses a joint Nordic exhibition, a shop, a rooftop terrace with a café, as well as conference rooms and meeting facilities.
The Nordic Pavilion aims to inspire interest among all visitors and provide a relevant platform for Nordic companies with a presence in Japan. It will strengthen the Nordic position in Japan while showcasing Nordic innovation and values internationally.
We are leading Norway's participation in the Nordic Pavilion on behalf of the Ministry of Trade, Industry and Fisheries. The Norwegian business partners in the project are DNV, the Norwegian Seafood Council, AutoStore, Rystad Energy, Kongsberg and Statkraft.